14 Advertising and Creative Strategy Degree Programs in United Arab Emirates

The Bachelor of Arts in Communication with a concentration in Advertising and Integrated Marketing Communications is designed to cultivate creative communication skills for a successful career in the dynamic field of modern advertising. In this program, students will gain a foundation in qualitative and quantitative research methodologies, practical copywriting, planning, and design skills.

The MSc Marketing Communications & Brand Management degree is taught within Middlesex University Dubai’s Marketing, Branding and Tourism Department in the Business School. This is an exciting programme that will give the opportunity to explore contemporary themes in the theory and practice of corporate marketing communication, within an established and intellectually rigorous context and framework.

Fashion Branding and Promotion is a new programme for 2021, a combination of fashion communication, fashion marketing, branding and management. Students develops skills to establish careers in the areas of branding, promotion and advertising, styling and marketing. The programme offers a combination of courses that enable strong design and analytical skills specifically tailored for the demands of the fashion industry:

The program develops both creative and analytical skills, enabling students to plan effective marketing campaigns, manage brand communication, understand consumer behavior, and leverage digital and social media platforms. Students gain practical knowledge in marketing strategy, advertising, public relations, corporate communications, and market research.

This course is aimed at preparing you for a career in a wide range of marketing communications disciplines. Our accredited course combines the strategic side of marketing with the application of cutting-edge theory and techniques in creative areas such as social media, influencer marketing and campaign planning.

The College of Mass Communication at Ajman University offers programs that reflect the dynamic nature of modern media communication and production. These programs aim to cultivate creative, technologically proficient media professionals who are qualified to lead in rapidly evolving media environments.

This dynamic programme in Advertising, PR and Branding directly responds to an ever-changing business and technology environment. Our degree was developed with industry partners to provide you with the skills you need to succeed. It responds to the new ways people consume, creates and share content in the digital era, and recognises that the creation and management of brands are crucial skills for those working in advertising and public relations.

One year fully accredited and internationally recognised program in PR and Advertising is designed to provide learners with the knowledge and understanding of the relationship between products/services and the public. The program will prepare for a management career in Public Relations and Advertising.

The MBA in Marketing & Communications is designed for professionals aiming to lead brand strategy, digital marketing, and corporate communications in global markets. Delivered 100% online by Global Learners Education, this program blends advanced business management with modern marketing practices.

This course has been designed to meet the growing needs of all those who work or intend to work within retail and store management, taking into account the current trends in the industry, namely: market structure, current and emerging retail channels, market innovation, technology development, marketing for the new realities within the retail industry and the ever-evolving regulatory environment.

Integrated Marketing Communication is designed to provide a unified targeted market message, through tools such as marketing, advertising, personal selling, branding, and sales promotion. This program is delivered both with a local and international framework giving students the opportunity to gain an appreciation of national and international perspectives on many aspects of professional life. This includes awareness of regional and international digital media context, cultural inclusivity, exposure to international communication and marketing perspectives, and familiarity with the crossover of various types of communication. The academic bedrock of this specialization allows a clear understanding of communication roles in advertising and marketing in the context of a career-oriented choice of ‘Integrated Marketing Communication’ for students.

Advertising and sales promotion are the effective elements of the promotion mix. By large the companies now focus and invest more in advertising. Due to the invention of various technological developments, it has become more important for all the companies to work on the effective advertising strategies with the help of the digital media. To grab the wide market it is essential for the companies to devise various sale promotion techniques too. This program will help the learners to have a deeper understanding of the basics of advertising, its process and the various techniques. Learners will also have an in-depth understanding of the techniques involved in sales promotion.

Gaining our certification is the clearest way of demonstrating your commitment to running a safe, efficient, and responsible organization. Our Zakat and Waqf standards will help you reduce your environmental impact, improve health and safety, strengthen information security and deliver effective business continuity management.

To develop skills in evaluating opportunities and threats in the competitive environment, In today’s market outstanding performance is no longer enough if you want to progress your career. Image and visibility are now essential components of career success. You are a brand – and you need to know what your brand stands for.