This 8-week course provides a comprehensive overview of neuromarketing principles, equipping participants with practical skills to create impactful and ethical marketing strategies. Get ready for a transformative journey that combines the latest in neuroscience with the art of marketing, shaping you into a well-rounded and informed neuromarketing professional.

This course focuses on the theory and practice of Neuroleadership. It is designed to enable students to understand the foundational concepts and develop the analytical skills needed to be an effective leader in medicine. Students will explore their own leadership, personality, and cognitive styles and learn how these may affect the performance of others. The course will focus on experiential projects and exercises as well as provide opportunities to individually reflect and write about the concepts explored and skills gained throughout the course.