Further your applied communications skills in professional writing and public relations. Develop skills to directly apply to your career including management communications, marketing writing and visual communication. The Advanced Certificate in Communication provides students with skills in applied communications. Students develop competence in areas such as professional writing, public relations theory and practice, management communications, marketing writing, and visual communication. Completion of the program will provide students with a valuable skill-set, applicable to every potential career. The certificate will be of interest to students who are looking to complement their previous post-secondary experience by focusing on an applied, career-related field.

Diagnoses and audits internal and/or external corporate communication processes. Designs strategic communication plans mediated by Information and Communication Technologies. It deploys and makes use of various communication channels and social networks that are traceable to the guidelines of the strategic communication plan. Establish monitoring strategies to analyze metrics on google platforms.

This program offers students a robust living and learning opportunity in León, Spain. León is a vibrant metro area of about 200,000 people on the historically important Camino de Santiago, a pilgrimage route through northern Spain. It is two hours north of Madrid by fast train and is home to one of only two UW study centers in the world. "Spain in Transition" is a novel cultural-immersion experience that draws upon the resources of two popular academic units at UW -- the Department of Communication and the Henry M. Jackson School of International Studies. Each student will take a research methods course (5 credits) and then chose one of two other 5-credit courses offered by UW faculty from Communication and the Jackson School. In addition, each student will take a 5-credit conversational Spanish course through our partner institution in León, the Centro de Idiomas of the University of León. During the program, students will advance their knowledge about Spain through a range of academic and nonacademic activities. They will participate in field trips to other Spanish cities and towns; write about and photograph their travel and living experiences; interact with "pilgrims" from all over the world who are walking the Camino; conduct research on the politics and media of Spain today; learn to speak Spanish (or improve their Spanish if they already speak the language); live with local Spanish families, and meet students from other countries who are studying at the Centro de Idiomas or the University of León. This experience also should provide students with important life skills. They will practice cross-cultural communication, increase their tolerance for ambiguity, strengthen their resourcefulness, and learn to appreciate the values and customs of another culture. Please look for our upcoming Vimeo channel for more perspectives on our program.